First, the market survey and the 6 million lost book-buyers. Now, Germany’s biggest book distributor is bankrupt and urgently searching for investors. Plus, the reorientation of entire program segments and – a perennial issue – the restructuring of publishing houses that is supposed to do so much heavy lifting: winning over new customers, implementing direct-to-consumer process, enabling format-agnostic publishing, improving efficiency…
Program planning, distribution, consumer habits: how the entire publishing industry must reposition itself.
These topics will be discussed in high-caliber round tables by leading representatives of the areas of writing, publishing, and distribution, including:
Zoë Beck, Author
Philipp Neie, CEO, Schweitzer Information Services (special interest publisher)
Dr. Joerg Pfuhl, CEO Trade Publishing, Holtzbrinck Publishing
Christian Schumacher-Gebler, CEO, Bonnier Media Deutschland
Ludger Wicher, CEO, hgv (distributor)
Up for discussion is the entire book industry value-creation chain, from the creative process to publishing management, distribution, and retail.
First-hand guidance concerning the current strategic debates: Publishers’ Forum, 9 and 10 May 2019 in Berlin.