How the global author and reading platform uses Artificial Intelligence and Machine Learning to identify among millions of uploaded stories what has the highest potential, in which format and with which target audience. And why at the same time Wattpad has decided to launch its own publishing venture.

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As Deputy General Manager, Wattpad Studios, Publishing, Ashleigh Gardner works with writers and publishers around the world to turn Wattpad stories into books. Under Ashleigh’s leadership, the Wattpad Books team is reshaping the publishing industry, leveraging data and insights from more than 500 million story uploads on Wattpad to find future best-sellers. In addition to publishing stories under the Wattpad Books division, Ashleigh creates meaningful promotional and editorial partnerships with publishers around the world.