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13. December 2018 By Rüdiger Wischenbart|Comments Off on Storytelling-Boom und Kerngeschäfts-Optimierung

Storytelling-Boom und Kerngeschäfts-Optimierung

 

 

 

 

 

 

 

 

Wie können Verlage vom Boom des Storytelling im neuen Medienumfeld von TV-Serien und weltweiten Publikums-Hits profitieren? Diese Frage bewegt Strateg*innen in allen Publikumsverlagen.

Geniestreich „Meine geniale Freundin“

Der globale Bestseller von Elena Ferrante – „L‘amica geniale“ – und die aktuelle Verfilmung durch HBO und die RAI haben gezeigt, […]

13. December 2018 By Rüdiger Wischenbart|Comments Off on Storytelling Boom and Core Business Optimization

Storytelling Boom and Core Business Optimization

How can publishers profit from the boom in storytelling in the new media environment of TV series and global hits? That’s the question concerning strategists at every trade publisher.

Stroke of genius – “L’amica geniale”

Elena Ferrante’s global bestseller, “L’amica geniale” (“My Brilliant Friend”), and its current TV […]

28. November 2018 By Stefan Kaufer|Comments Off on “‘The Right Link’: The 2019 Publishers’ Forum in Berlin will feature a programming partnership with the Frankfurter Buchmesse’s THE ARTS+”

“‘The Right Link’: The 2019 Publishers’ Forum in Berlin will feature a programming partnership with the Frankfurter Buchmesse’s THE ARTS+”

“Following up on October’s THE ARTS+ focus in October at the Frankfurter Buchmesse, the Klopotek-owned Publishers’ Forum conference—May 9 and 10 in Berlin—will feature a programming partnership with a title: “Not Alone: How Innovation in Publishing Is Influenced by Other Creative Sectors.”

Read […]

27. November 2018 By Rüdiger Wischenbart|Comments Off on THE ARTS+ und das Publishers‘ Forum setzen als Partner Themenimpulse für mehr Innovation im Verlagswesen

THE ARTS+ und das Publishers‘ Forum setzen als Partner Themenimpulse für mehr Innovation im Verlagswesen

Unter dem Motto “Going Full Circle” geht es beim Publishers’ Forum 2019 vor allem um den Strategiekonflikt in der Verlagsbranche: Mehr Vielfalt riskieren? Oder Konzentration auf das Kerngeschäft? Das Publishers’ Forum will sich auf den Entscheidungsdruck, paradoxe Forderungen und umstrittene Optionen im Content-Geschäft konzentrieren und über die […]

27. November 2018 By Rüdiger Wischenbart|Comments Off on Cooperation: THE ARTS+ and Publishers’ Forum give thematic impulses for more innovation in publishing

Cooperation: THE ARTS+ and Publishers’ Forum give thematic impulses for more innovation in publishing

Entitled “Going Full Circle”, the Publishers’ Forum 2019 is concerned above all with the strategic conflict in publishing: Risk diversifying more, or concentrate on the core business? The Publishers’ Forum aims to focus on the pressure to make decisions, paradoxical demands and disputed options in the content business, and to look beyond the limits of […]

1. November 2018 By Rüdiger Wischenbart|Comments Off on Save the Date: Motto für das Publishers‘ Forum 2019 am 9.-10. Mai

Save the Date: Motto für das Publishers‘ Forum 2019 am 9.-10. Mai

Der Strategiekonflikt in der Verlagsbranche: Mehr Vielfalt riskieren? Oder Konzentration auf das Kerngeschäft? Und in jedem Fall die Effizienz anheben!

Wenn Verlagsmärkte schrumpfen und der Wettbewerb sich zuspitzt, dann wächst die Angst vor Disruption. Digitalisierung wird zum Schlüssel und Handlungsangebot, um gegenzusteuern.

Das Publishers‘ Forum legt seinen Fokus […]

1. November 2018 By Rüdiger Wischenbart|Comments Off on Save the Date: motto for the Publishers‘ Forum 2019 from 9-10 May

Save the Date: motto for the Publishers‘ Forum 2019 from 9-10 May

The strategy dispute in the publishing industry: Drive diversity? Or focus on the core business? And how to increase efficiency in either case!

As competition is increasing and publishing markets are shrinking, the fear of disruption is growing. Embracing digitization is key to be able to counteract.

The Publishers’ Forum will put its focus on the industry’s […]

5. June 2018 By Stefan Kaufer|Comments Off on Articles summing up key findings of the 2018 event

Articles summing up key findings of the 2018 event

Read two articles summing up and reflecting on key findings of this year’s conference:

Charming readers – by juggling with numbers. Invitation to a wild ride for publishers” – by Forum Director Rüdiger Wischenbart

As BookExpo and New York Rights Fair Open: Warnings for Publishers” – by Porter Anderson, […]

15. May 2018 By Stefan Kaufer|Comments Off on Please save the date for the 2019 event

Please save the date for the 2019 event

The Forum organizers would like to thank all of our sponsors, speakers & participants for engaging in discussion – please save the date for next year: 9-10 May 2019.

8. May 2018 By Stefan Kaufer|Comments Off on “Four ‘New Models’ at Publishers’ Forum in Berlin: ‘Going Full Circle’” – article in Publishing Perspectives

“Four ‘New Models’ at Publishers’ Forum in Berlin: ‘Going Full Circle’” – article in Publishing Perspectives

“From subscription, crowdfunding, narrative development, and audio-first production, a quartet of speakers at Klopotek’s annual Publishers’ Forum talk about the possibilities, and some realities.”

Read the article written by Porter Anderson, Editor-in-Chief, Publishing Perspectives

 

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